For the launch of Revlon Illuminance, We Know Video produced a suite of creator-inspired content designed to feel native to the scroll, while still stopping viewers in their tracks. The work features snappy hooks, playful repetitions, and VFX that enhance the product without overshadowing it. The campaign included three 15-second videos and six 6-second cutdowns, all shot smart and styled to stretch across platforms. Every piece was crafted to showcase how the Illuminance glow adds up, combining scroll-stopping visuals with effortless product storytelling.