We Know Video partnered with McKinsey.org to create an animated explainer for Forward, a free multi week learning program designed to help career starters and job changers build practical skills for the future of work. Drawing on McKinsey Academy programs, the video translates big ideas like problem solving, adaptability, communication and digital essentials into clear, approachable storytelling. Our focus was on making the program feel empowering rather than intimidating, using animation, pacing and tone to build confidence and momentum for learners at every stage of their career journey. The result is a punchy, accessible piece that clearly communicates what Forward is and why it matters, while staying true to McKinsey.org’s credibility and purpose driven mission.